Marketing Tips when Launching a New Campaign


Here are a few marketing tips to keep in mind when you’re considering launching a new campaign.

  • Most businesses will get 80% of their sales from 20% of their customers. Know exactly who those 20% are and aim your advertising to that segment.
  • Research is a vital part of your marketing plan. Your effort should produce answers to who your prospects are, and where, why, when, and how they are converted into active buyers.
  • As your business grows, prepare a strategic marketing plan looking at how your product or service will meet the long-term needs of your customers.

Many get confused when it comes to launching a campaign because they don’t do the research before getting started. If you don’t have all the facts you are setting yourself up for failure or best yet, loss of $$$.

Don’t jump into the middle and expect everything to be perfect. Start at the beginning and know that you have strategically accomplished all the steps needed to be successful.

If you would like tips on Marketing, Branding and Advertising tune in daily Monday – Friday on Apostle Radio for Straight Shot Marketing at 1:45 PM CST for Q & A and tips for having success when growing your business.

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